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The Honolulu Advertiser
Posted on: Tuesday, May 29, 2001

Didgets
Put your recorded voice on a postcard

By Vicki Viotti
Advertiser Staff Writer

If a picture's worth a thousand words, how much more would you value a picture that speaks a few words on its own?

Recordable postcards: Send a voice message from paradise.
Retailers selling VoiceGram Postcards think they're worth $7 to $9. This may sound pretty steep for a postcard, but, said John Kim, it's much cheaper than the voice-recorder picture frames or other novelties folks like to buy as keepsakes.

Kim is president of Dinos Technology, a Honolulu firm with a patent pending on the postcard, which records a 20-second message in a tiny embedded chip.

Gather the keiki, press the little "record" button in the cardboard, and send Granny the postcard of her dreams.

The cards, manufactured in China, are being sold at some Longs stores, Hilo Hattie's Ala Moana, Following Sea and Vue Hawaii at Kahala Mall, Island Treasures Art Gallery in Kailua and Outrigger Trading Company at Jameson's by the Sea.

The cost to mail: 55 cents, the same rate as the one charged for an oversized greeting card. There's a lock switch to protect the message during mailing, too.

The company's also marketing them to corporate buyers for bulk purchase and use as promotional giveaways, Kim said.

Coming in July: Voice Greeting Cards. Imagine the keiki singing "Happy Birthday" themselves. Granny will just lap it up.