'The Bruce Movie' chronicles Irons' feats
By Dayton Morinaga
Kaua'i's Bruce Irons is an international film star this week.
"The Bruce Movie" a documentary about Irons and his sometimes-spectacular, sometimes-disastrous surfing exploits is being shown around the world this week.
The film, which took two years to complete, is produced by Volcom.
"It's a one-of-a-kind movie highlighting just how great a surfer Bruce Irons is," said Dave Riddle, the Volcom representative in Hawai'i. "It shows all the ups and downs he's been through, and they even got some stuff from when he was younger."
Irons, the younger brother of world champion Andy Irons, is considered one of the most talented surfers in the world, and he has gained a following with his all-or-nothing approach.
He won the prestigious Quiksilver In Memory of Eddie Aikau Big Wave Invitational in 30-foot waves at Waimea Bay last December. He is ranked No. 12 in the world this year.
"It's some of the most incredible footage I've ever seen," said Bruce's father, Phil Irons. "The stuff from the Eddie is amazing."
A crowd estimated at 7,000 watched the premiere at the Volcom building in Costa Mesa, Calif., on Saturday.
The movie will be shown for the first time in Honolulu tomorrow at the Hard Rock Cafe. Irons is expected to be in attendance.
Admission is free, and there will be showings at 8 p.m. and 10 p.m. The first showing is open to all ages; the second showing is for ages 21 and older.
The movie also is being shown this weekend in California, New Jersey, Virginia, North Carolina, Florida and Texas, as well as Australia, Japan, Venezuela, Panama, Costa Rica, Peru, Indonesia, Brazil, France, Great Britain, Spain, Portugal, Italy, Germany, Holland, Switzerland, New Zealand and South Africa.
The movie is expected to be available in DVD format in surf shops by next month.
"I imagine a million kids will buy it and watch it over and over," Phil Irons said. "I remember when Andy and Bruce were kids, and they'd watch surf videos and get all hyped to go out surfing. It's a pretty good feeling to see them on the other end of it now."
Advertiser Staff Writer
Bruce Irons