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The Honolulu Advertiser

Posted on: Friday, January 14, 2005

'Sunset' events to be cut back

Advertiser Staff

The number of "Sunset on the Beach" and "Brunch on the Beach" festivals in Waikiki will be reduced this year, and the city won't pay for the events next year, Mayor Mufi Hannemann said yesterday.

Mufi Hannemann

But the popular movie and food festivals will continue through sponsorship by the Waikiki Improvement Association and private businesses, he said.

The number of "Sunset" events will drop from 35 to 24 this year, and "Brunches" will be reduced from 11 to four, Hannemann said.

The City Council had often feuded with former Mayor Jeremy Harris over the costs of such festivals, and his administration sometimes could not — or would not — provide all financial details. Hannemann had pledged during his election campaign to seek more private sector support for the events.

Harris budgeted $160,000 for "Sunsets" during the fiscal year that ends in July, and $75,000 for "Brunches," Hannemann said.

Waikiki Improvement Association executive director Rick Egged said the events have become "signature attractions" that are associated internationally with the neighborhood.

"They've been a symbol of the renaissance that has occurred in Waikiki," he said.

Aside from city money, the events are supported with grants from the Hawai'i Tourism Authority, proceeds from food sales and private donations.

Promoters and private businesses will immediately start handling duties related to the events that had been performed by city employees, such as delivering chairs and collecting garbage, Hannemann said.

The events have often required extra police officers on overtime hours. Egged said the WIA would pay for such officers if they are needed in 2006.