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The Honolulu Advertiser

Posted at 1:34 p.m., Tuesday, April 11, 2006

Business briefs: Call center used for McDonalds orders

Advertiser Staff

Hawaii is one of three markets where McDonalds Corp. is using a remote call center to take orders from drive-through windows, the New York Times reported.

The fast-food chain uses electronically monitored operators in Santa Maria, Calif, to take as many as 95 orders an hour using voice-over-IP intercoms from selected restaurants in Hawaii, California, and Wyoming, according to the newspaper. The orders are then sent back to the restaurants by Internet, to be filled a few yards from where they were placed.

The system, run by Bronco Communications Inc., saves McDonalds money by shaving seconds off the processing time for each order, which adds up to extra sales over the course of a busy day at the drive-through.

New Ala Moana boutique holds job fair Thursday

LUXi, a boutique for upscale Nike women's apparel scheduled to open May 1 in Ala Moana Center, will be holding a job fair Thursday to hire new workers.

The job fair will be held in the Ala Moana Building, suite 914. The store is locted on the third floor of the shopping center near the entrance to Neiman Marcus.

"We're searching for approximately 10 full- and part-time sales employees," said Jein Park, owner of LUXi. "I feel style is motivation...and we're looking for motivated and enthusiastic sales people."