Posted at 11:00 a.m., Thursday, December 28, 2006
Marriott loyalty program points can be bought online
Bloomberg News ServiceNEW YORK Marriott International Inc., the biggest U.S. hotel operator, will allow members of its loyalty program to purchase points online.
Loyalty program members will be able to pay $10 for 1,000 points through a partnership with Toronto-based Points International Ltd., Marriott spokeswoman Laurie Goldstein said today. Previously guests had to call the company to buy points.
Points International offers a similar service to members of InterContinental Hotel Group Plc.'s rewards program as well as those of Delta Air Lines Inc. and AMR Corp.'s American Airlines. Starwood Hotels & Resorts Worldwide Inc., the world's third-largest hotel operator, also allows guests to purchase points.
Marriott, which operates and franchises hotels under the Ritz-Carlton and Residence Inn brands, has 2,600 properties in its rewards system and 24 million members.
The number of points needed for a room varies by the property type and location, with 7,500 points the minimum for a one-night stay at a motel such as the Fairfield Inn in smaller cities. For 35,000 points, guests can book a night at the JW Marriott Ihilani Resort & Spa in Oahu, Hawaii.