Posted at 11:09 a.m., Monday, February 5, 2007
Super Bowl TV ratings on par with last year's game
Advertiser Staff
NEW YORK — The Indianapolis Colts were a winner in the ratings, too, with preliminary measurements showing the Super Bowl was watched by roughly the same number of viewers as last year's contest.The Colts' 29-17 victory over the Chicago Bears recorded a 42 rating and 63 share in Nielsen Media Research's measurement of the 55 largest television markets. Last year's game between the Pittsburgh Steelers and Seattle Seahawks had a 42.2 rating and 62 share.
Final viewership estimates for the country as a whole were due later.
The Steelers-Seahawks matchup was seen by an estimated 90.7 million people last year, the largest Super Bowl audience in a decade.
A ratings point represents 1,114,000 households, or 1 percent of the nation's estimated 111.4 million TV homes. The share is the percentage of in-use televisions tuned to a given show.
This year's game was seen on CBS, a division of CBS Corp.
