Posted at 6:59 a.m., Monday, July 9, 2007
Tennis: Television ratings up for Wimbledon finals
Associated Press
WIMBLEDON, England — Roger Federer's second Wimbledon final against Rafael Nadal drew a TV audience about 10 percent larger than last year's matchup did.The coverage of the men's championship Sunday, won by Federer in five sets, drew a 3.2 overnight rating on NBC. That's up from 2.9 in 2006, when Federer beat Nadal in four sets at the All England Club.
The ratings also increased Saturday, when the men's semifinals and Venus Williams' victory in the women's final drew an overnight rating of 2.8 _ a 27 percent rise from 2006.
Overnight ratings measure the largest TV markets in the United States, accounting for about 70 percent of the country.
