Posted at 6:59 a.m., Wednesday, July 11, 2007
College: Michigan to get $7.5M in Adidas deal
By LARRY DITORE
Bloomberg News Service
Adidas, the world's second-biggest sporting-goods maker, will begin supplying the Wolverines' 25 sports teams during the 2008-09 academic year, the school said in a press release.
Adidas will pay Michigan $3.8 million in cash annually, which is more than the $1.2 million the university is receiving from Nike, and $2.2 million in products to outfit the university's teams, according to the Detroit News.
Michigan joins other U.S. universities such as Notre Dame, UCLA, Tennessee, Indiana, Nebraska and Wisconsin in signing with Adidas.
Adidas also has agreements with the NFL, MLS and an 11-year exclusive deal with the NBA.