Posted at 11:05 a.m., Wednesday, October 31, 2007
Late travel bookings explored in new survey
Advertiser Staff
About 64 percent of last-minute travelers are most like to slip off with a romantic partner for late-breaking trips, an informal online survey says.The second most popular travel option was that one in four have left on last-minute trips with family, followed by traveling with friends at 11 percent. Only 1 percent of respondents cited traveling with coworkers on last-minute trips.
Nearly 1,000 people recently revealed their 11th-hour travel behaviors, preferences and perceptions to LastMinuteTravel.com in two consumer surveys that the company will use for consumer marketing.
The company's first survey results in August show an overwhelming preference in trip party composition. When organizing a vacation, four in 10 travelers consider a trip to be last minute when planning within a time frame of less than one week.
Nearly three in 10 last minute travelers responded the same of planning two to three weeks in advance, and 22 percent chose just a three-day time frame. The remaining responses reveal that 9 percent of those surveyed thought that planning over a month ahead could still be considered last minute travel.
In a close race, 36 percent of last-minute vacations last three to four nights; according to the company's recently released survey results from the September poll.
This data is followed closely by the 32 percent of travelers who take last-minute trips of five nights or more, revealing a large preference for more than just the traditional weekend getaway when combined. On the other end of the last minute travel spectrum, nearly three in 10 respondents took late-breaking vacations of only one to two nights.
