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The Honolulu Advertiser
Updated at 5:41 p.m., Wednesday, April 23, 2008

UH STYLING
UH unveils new uniforms

Advertiser Staff

Hawaii news photo - The Honolulu Advertiser

UH head football coach Greg McMackin checks out the new uniforms. The Warriors will wear it Aug. 30 at Florida.

BRUCE ASATO | The Honolulu Advertiser

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Hawaii news photo - The Honolulu Advertiser

UH head football coach Greg McMackin talks to the media about the new uniforms, which are part of the new marketing deal with Under Armour.

BRUCE ASATO | The Honolulu Advertiser

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Hawaii news photo - The Honolulu Advertiser

Under Armour Senior Vice President Kevin Haley, left, gets a lesson on how to make a "shaka" from UH football head coach Greg McMackin, standing betweem two mannequins wearing the new football uniforms produced by Under Armour under an eight-year apparel, footwear, and marketing partnership that will provide UH with more than $4.1 million in cash and trade.

BRUCE ASATO | The Honolulu Advertiser

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With futuristic mannequins as models, the University of Hawaii unveiled a new look today.

The uniforms are part of a breakthrough eight-year, $4.1 million apparel and marketing deal with Under Armour announced in February.

The jersey tops were black and white with green short sleeves and dark-green trim.

The pants were black to match the black tops and green to go with the white top.

Both jerseys have "Hawaii" spelled out on the front with the Under Armour logo on the top left.

UH trumpeted the deal as putting it on par with many Bowl Championship Series schools.

In exchange for becoming the "Outfitter of Hawai'i Football," Maryland-based Under Armour will provide UH with $2,424,000 in uniform and shoe products and also pay UH $1,680,000 in cash, including $1,140,000 in rights fees and a minimum of $540,000 in marketing support as a member of the school's corporate partner program.

The contract, which becomes effective in July, will replace the current deal with Nike, which UH said included no cash and less merchandise, the school said.

In its first year, UH said it will receive $440,000 in cash, merchandise and marketing support -- $125,000 in rights fees, $225,000 in product allowance, $20,000 for coaches' apparel, $10,000 for staff apparel, $10,000 for camp apparel and $50,000 in marketing support.

The new UH uniforms will be worn for the Aug. 30 season opener at Florida.