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The Honolulu Advertiser
Updated at 12:19 p.m., Thursday, February 12, 2009

HVCB campaign aims to bring more business visitors

Advertiser Staff

Looking for a new way to generate more business customers,the Hawai'i Visitors and Convention Bureau this week launched a program to boost bookings through 2010 called "Hot Rates, Hot Dates!"

The new initiative is being done in partnership with member hotels and resorts statewide to provide money saving deals on accommodations,meeting facilities, and other specials. At BusinessAloha.com, HVCB's business meetings website, an online clearinghouse has been created for groups to see and take advantage of the special offers.

For more information, about the Hawai'i Convention Center, visit www.hawaiiconvention.com or call (808) 943-3500. For additional information about SMG, visit www.smgworld.com.

Michael Murray, the bureau's vice president of sales and marketing for corporate meetings and incentives, said the new program pitches the special saving opportunities now available at resorts throughout the state.

"Customer feedback tells us there is tremendous desire to meet in Hawai'i, but concerns over cost are holding some groups back, Murray said.