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The Honolulu Advertiser
Posted on: Thursday, January 1, 2009

We could have slept through TV in '08

By David Hiltbrand
McClatchy-Tribune News Services

Hawaii news photo - The Honolulu Advertiser

Jay Leno and Rosie O'Donnell — darlings of NBC. Leno is being given prime time and Rosie was left to run amok in "Rosie Live" this year.

Associated Press photos

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If 2008 wasn't TV's worst year ever, I sure hope I'm not around when the bottom comes.

The writers' strike kicked out the lone remaining leg holding up the rickety prime-time schedule.

Let's face it: Sitcoms are an endangered species. (When "Two and a Half Men" is the height of hilarity, we're clearly not living in the golden age of comedy.)

Reality shows are withering away. (Ashton Kutcher's highly promoted "Opportunity Knocks" was pulled after a single airing on ABC.)

Game shows are on life support. (The ratings for NBC's "Deal or No Deal" are the only things that dropped faster than your 401k this year.)

And with one foul swoop, Rosie O'Donnell killed the variety show.

The only asset left was a slate of unusually inventive and intelligent dramas. Then the strike choked the spigot on those just as 2008 was getting its feet wet.

Fan favorites like "24," "Rescue Me" and "Damages" canceled their seasons entirely. Other popular shows, from "CSI" to "Grey's Anatomy," from "Lost" to "Desperate Housewives," closed up shop for months.

One of the reasons the Olympics did such monster numbers in the summer was viewer boredom. I ended up watching with glazed eyes the women's marathon for more than two hours. It was that or stare at my neighbor mowing his grass.

Since the networks reopened for business in September with a threadbare lineup of new shows, the audience reaction has been tepid, to put it mildly.

It's kind of amazing when you think about it: We're a country that is addicted to television. And the guys who produce it have somehow managed to drive away a captive audience.

Don't the networks deserve a bailout too?

A STRIKING RESEMBLANCE

The year proved beyond a doubt that God has a sense of humor. Consider the opportunity he handed Tina Fey.

In the middle of the most closely watched election of our time, John McCain pulls a convention surprise, naming as his running mate an unknown politician from Alaska.

Who even knew Alaska had government? Didn't you assume it followed the Law of the Tundra?

Then this wild-card character — charismatic, controversial, maybe even a little kooky — turns out to be a virtual clone of the country's most wicked TV comic?

Come on! Somebody up there is having a laugh.

— He's here all week, folks. That flapping noise coming from your flat screen? That's the sound of NBC throwing in the towel.

The network recently announced that next fall approximately 20 percent of its prime time will be devoted to Jay Leno.

The donkey-jawed comic joked at the press conference that his new show will come on at 10 p.m. ET, just after the last hour of the "Today" show. A funny line, but it is also prophetic of the network's bankrupt programming strategy.

If CBS is the Tiffany network, NBC is Zales.

A MIGHTY WIND

Hindsight is delicious, isn't it?

For five weeks on HBO's "Hard Knocks," the Dallas Cowboys and their eerie owner, Jerry Jones, crowed with mounting arrogance about their Super Bowl destiny. The regular season would merely be a formality to handing them the Lombardi trophy. All this bluster, of course, was in training camp, before a single down had been played.

Then things went unaccountably sideways and the Cowpokes didn't even make the playoffs.

Dagnab it! That's gotta sting some, don't it, Jerry?

PHANTOM TUNES

The weirdest moment of the year, naturally, belonged to Paula Abdul, "American Idol's" free bird.

After a Jason Castro performance, Ryan Seacrest asked the judges for their reaction.

"Oh, gosh, we've never had to write these things down ... fast enough," said a flustered Abdul. "Jason, first song, I loved hearing your lower register, which we never really hear. Um ... the second song, I felt like your usual charm wasn't — it was missing for me. It kind of left me a little empty."

Us, too. Especially since Castro had sung only one song.

What instruments do they play on your planet, Paula?

AND AWAY WE GO ...

The most painfully surreal moment of the year was the opening of the Emmy Awards, when our hydra-headed host — Jeff Probst, Ryan Seacrest, Tom Bergeron, Heidi Klum and Howie Mandel — took the stage to inform us that they had no material. Seriously. Nothing. They just stood there for what seemed forever, twisting in the spotlight.

Who thought it would be a good idea to send out a gaggle of reality-show hosts empty-handed?

Television's biggest night and it stumbled out like a Samuel Beckett play. A fitting tribute to the void that was 2008.