More than 85 businesses are participating in Kamehameha Schools' Malama Card program offering shopping discounts and promotions to cardholders.

The program, which is free to join and open to the public, was created by Kamehameha Schools as a way to generate business for its commercial tenants during difficult economic times, the trust said in a news release.

Malama Card merchants are on Kamehameha Schools' properties, including Royal Hawaiian Center, Windward Mall, Pearlridge Center and Kahala Mall. The cards are available at participating merchants. For a full list go to www.malamacard.com.

Income from the school's commercial leases funds Kamehameha Schools' campus and community outreach programs throughout the state.

ENTREPRENEUR OF THE YEAR AWARD NOV. 18

The Hawaii Venture Capital Association will hold its second annual Entrepreneur of the Year award ceremony Nov. 18.

Awards will be given in six categories: Young Entrepreneur, Clean Tech Entrepreneur, Inventor Entrepreneur, Digital Media Entrepreneur, Entrepreneurship Advocate and Social Entrepreneur.

The HVCA also presents the Venture Capital Deal of the Year award annually.

The event includes heavy pupu and a no-host bar. The cost is $29 for members, faculty, Hawaii Angels, members of the Pacific Dual Use Council, TechHui, the Hawaii Science and Technology Council and Bytemark; $39 for nonmembers and guests; and $25 for students. Call 262-7329 to register.