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The Honolulu Advertiser
Posted on: Friday, February 5, 2010

Adam Sandler eyes Hawaii for 'Pretend Wife' filming

By Mike Gordon
Advertiser Staff Writer

Hawaii news photo - The Honolulu Advertiser

Adam Sandler

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Representatives from actor Adam Sandler's Happy Madison Productions are in Hawai'i to weigh the possibility of shooting his next movie in the Islands, and film officials here said that's another indication that the local industry is healthy.

"I think this year is going to be a banner year in Hawai'i in terms of production," said Georja Skinner, administrator of the state's creative services division, which oversees the Hawai'i Film Office. "I think that Hawai'i films released in 2011 will keep Hawai'i top-of-mind around the world and help us with our tourism."

Sandler would star in "Pretend Wife," but no other details about the film were available, said Benita Brazier, Maui film commissioner.

She said Sandler's production company has been scouting possible locations since November.

Any decision to move ahead would have to be made soon because Sandler wants to start the project in the next two months, said Walea Constantinau, commissioner for the Honolulu Film Office.

Sandler is considering Maui and O'ahu, said Constantinau, who hasn't seen a script.

"We looked at some jungles, but it was very quick," she said. "I don't know what the actual story is."

Sandler last filmed on O'ahu for "50 First Dates," which was released in 2004 and starred Sandler and Drew Barrymore.

"He has been here before and had a great experience and I think that is one of the reasons why we are having the opportunity to be looked at again," Constantinau said. "Repeat business is the highest form of a compliment."

Activity here in the first six months of this year will include two feature films (one directed by Clint Eastwood and the other starring George Clooney), a TV pilot that hopes to revive "Hawaii Five-0," and a pair of episodes of South Korean and Japanese TV series.

The first half of the year also will include work on the final episodes of the hugely popular ABC series "Lost," which celebrated the start of its final season with a preview for 12,000 people at Sunset on the Beach.