The Ko'olaupoko Hawaiian Civic Club has hit the big time — Times Square in New York City that is, where the community group was chosen along with about 100 small businesses to win a free advertisement that ran yesterday and repeats today.

Dell Inc. sponsored the contest and asked each business what they believed in.

The club's message says, "We believe: In experiencing the true Aloha spirit of Hawai'i."

To view a webcast of the ads visit www.dell.com/html/us/segments/bsd/timessquare.

To see the ad quicker, slowly scroll the blue line on the bottom and look for people by a waterfall.