SEATTLE — Starbucks Corp. is hosting a nationwide coffee-tasting to celebrate the launch of its new "everyday" brew, a key ingredient in its drive to boost slumping sales.

Customers who line up at most of the coffee retailer's U.S. stores Tuesday morning will get a free 8 oz. cup of Pike Place Roast from 6 to 6:30 a.m. Hawai'i time.

Chairman and Chief Executive Howard Schultz says Pike Place Roast has a bold flavor, smooth finish and "subtle, rich flavors of cocoa and toasted nuts."

It will be freshly roasted, hand-scooped, freshly ground and brewed in small batches that sit for no longer than 30 minutes.

Starbucks will sell it — both regular and decaf — alongside rotating coffees of the week.