HONOLULU — Hawai'i shoppers can help feed Hawai'i's hungry this holiday season through the Hawaii Foodbank's "Check Out Hunger" program.

Now in its 15th year, the program will be available in supermarkets across the state Nov. 5 through Jan. 13.

As in years past, Kraft Foods in Hawai'i will jumpstart the program with a $5,000 donation to the Hawaii Foodbank.

"The Hawaii Foodbank and its partner agencies serve more than 131,000individuals each year, including 32,965 children and 14,504 seniors, and they need our help," Kraft Business Manager Gerald Shintaku said in a news release.

"Participating in the 'Check Out Hunger' program is an easy way for the community to come together and help these local families in need."

To make a donation during this year's campaign, shoppers should look for the bright green Check-Out Hunger tear-off coupons at participating grocery stores. They can opt to tear off either a $2.81 coupon that feeds a child breakfast for a week, a $12.43 coupon which feeds a senior lunch for a month or a $16.84 coupon to feed a family for a week, and hand it to the cashier to scan. The amount of the coupon, which becomes a donation to the Hawaii Foodbank, will be added to the grocery bill.

Participating stores include:

• Times Supermarkets on O'ahu

• Safeway stores statewide

• Tamura's Market at Wahiawa, and Hau'ula on O'ahu

• Tamura Supermarket in Wai'anae on O'ahu

• Tamura's Fine Wine & Liquors on O'ahu

• Kokua Market Natural Foods Co-op on O'ahu

• KTA Super Stores on the Big Island

Last year's Check Out Hunger program raised more than $140,000, which in turn helped provide nearly $3 million worth of food to people in need.

The Hawaii Foodbank, in partnership with the food industry and the community, serves as a link between charities and those in need of food assistance. Its drivers collect food from supermarkets, distributors and wholesalers and deliver it to the Foodbank warehouse for inspecting and sorting.