Alaska Airlines has launched service between California and Hawaii.

Alaska today began service between Oakland and Kahului with four flights a week. The airline said it will start three weekly flights between Oakland and Kailua-Kona beginning tomorrow.
Seattle-based Alaska Airlines will operate the flights with Boeing 737-800 aircraft with room for 16 passengers in first class and 141 in coach. With the addition Alaska Airlines now has a total of 59 flights a week to Hawaii.