Name change likely if Hawaii papers combine
If the Honolulu Star-Bulletin isn’t sold and Honolulu’s two dailies combine, what will the new Advertiser look like?
It will probably change its name, reflecting the combination, said David Black, who announced yesterday he was purchasing The Honolulu Advertiser and putting the Star-Bulletin up for sale.
“We think a combination of the two names makes sense,” said Black, chairman of Oahu Publications Inc., which owns the Star-Bulletin, in an interview today.
Black also said that there are still a host of other details to work out if the two newspapers combine, including how many employees will be laid off.
“Down the road, we’ll be able to get into the Advertiser and start talking to folks and then figure out how we’ll integrate things, if it comes to that,” Black said.
Meanwhile, Dennis Francis, Oahu Publications president and publisher, who will become publisher of the combined newspaper, said that the Advertiser will not be changed into a tabloid format, like the Star-Bulletin.