Any chance to see and hear singer and kumu hula Keali'i Reichel is a "be there" situation. But to be able to see award-winning Reichel for free, and for the sake of a children's charity, is a "gotta be there" situation.

Reichel, a 19-time Na Hoku Hano­hano award winner, will perform at "Sing 4 HUGS," a special Sunset on the Beach event set for 6:30 p.m. tonight in Waikiki. HUGS (Help, Understanding and Group Support) is a local nonprofit that serves Island children facing life-threatening illnesses and aids their families with emotional and financial support. A family wishing to model the lesson of "paying it forward" is financing the concert.

There will be souvenir shirts on sale and "calabash" sites where you can drop off HUGS donations. Supporters donating $25 will receive a limited-edition event poster. For additional information, call 732-4846;

online, www.hugslove.org or www.sing4hugs.com.